Understanding Web 2.0 and Social Networking

Web 2.0 is social, it’s open (or at least it should be), it’s letting go of control over your data, it’s mixing the global with the local. Web 2.0 is about new interfaces - new ways of searching and accessing Web content. And last but not least, Web 2.0 is a platform - and not just for developers to create web applications like Gmail and Flickr. The Web is a platform to build on for educators, media, politics, community, for virtually everyone in fact!

Web 2.0 is all of the above things - don’t let anyone tell you it’s one or the other definition.

Take a look at what the education community is doing with the Web, for example. They are not only starting to use the tools of Web 2.0 - blogs, wikis, podcasts, etc. They’re also adapting to a new generation of kids who are growing up on the Web, the so-called ‘Digital Natives’. The challenge for educators now and for the future is to learn and teach Internet literacy, converse and collaborate with their students using Web tools, and help our children make sense of the huge amounts of information and media that surround us.

Web 2.0 is about the people, when it comes down to it. So it has to be inclusive. The definitions of technologists, social scientists, web designers, philosophers, educators, business people, anybody - they all count.

Here's a great video that will help you understand the power of Web 2.0 and social networking Web Traffic Secrets.